Career Overview
Business development officers and market researchers and analysts:
- Do research, prepare policies and manage programs to encourage industrial and commercial business investment or tourism in urban and rural areas or to promote commercial or industrial products and services
- Work for government departments, international organizations, marketing firms and business associations
- May be self-employed
Job Titles
Duties
Business development officers and market researchers and analysts perform some or all of the following duties:
- Develop policies and manage programs to promote industrial and commercial business investment in urban and rural areas
- Design market research questionnaires
- Carry out social or economic surveys on local, regional or national areas to assess development potential and future trends
- Plan development projects and coordinate activities with representatives of a wide variety of industrial and commercial projects, community and business associations and government agencies
- Consider business opportunities and develop strategies to attract venture capital
- Respond to inquiries from members of the business community and general public about development opportunities
- Review and evaluate commercial or industrial development proposals and give advice on procedures and requirements for government approval
- Do surveys and analyze data on the buying habits and preferences of wholesale or retail customers
- Evaluate customer service and store environments
- Do comparative research on marketing strategies for industrial and commercial products
- Develop social and economic profiles of urban and rural areas to encourage industrial and commercial investment and development.
- Prepare reports, research papers, educational texts or articles
- Plan and develop e-commerce strategies
- Give advice on planning and starting new businesses
Earnings
Earnings is income that workers receive in exchange for their labour. Depending on the type of employment, earnings can be in the form of wages (hourly), salaries (fixed monthly or annual) or self-employed earnings.
Work Environment
# Workers Employed
5,255% Employed Full Time
64%Work takes place in a conventional indoor office setting.
Career Pathways
Progression to managerial positions is possible with experience.
Related Careers
Occupational Interests
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For more about occupational interests visit Skills for the Future Workforce > Characteristics.
Here are the top occupational interest(s) for this career profile:
Education, Training and Skills
- Bachelor's degree in economics, commerce, business administration or public administration is required
- Certification as a certified economic developer (Ec.D.) may be required
- Certification as a certified marketing research professional (CMRP) may be required
Education programs in B.C.
The following program areas are related to this occupation:
- Marketing

Skills
Every job calls for a certain set of skills. Knowing those skills is the first step in finding a good career fit.
Here, you will find the 10 most relevant workplace skills. Some are more important to achieving success in a certain career than others. These skills may come naturally to you or you may need to gain them through education, training and experience.
See the list of work-related skills below, ranked in order of importance for this career. Check out the list and see if this career matches your skills—take that first step!
Understanding written sentences and paragraphs in work-related documents.
Being able to solve novel, ill-defined problems in complex, real-world settings.
Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
Communicating effectively in writing as appropriate for the needs of the audience.
Talking to others to share information effectively.
Considering the relative costs and benefits of potential actions to choose the most appropriate one.
Understanding how new information could be used to solve current and future problems in making decisions.
Keeping track of and assessing your performance, other individuals, or organizations to make improvements or take corrective action.
Determining how a system should work and how changes in conditions, operations and the environment will affect outcomes.
Labour Market Statistics
Discover data, facts and information that have been gathered and analyzed. Learn about the characteristics of the economy and labour market in B.C.
Employment
Find out about employment types and trends by region and industry.
Employment
5,255Employment by Region
Region | Employment | % Employment of this Occupation |
---|---|---|
Cariboo | 35 | 0.7% |
Kootenay | 60 | 1.1% |
Mainland/Southwest | 4,045 | 77.0% |
North Coast and Nechako | 60 | 1.1% |
Northeast | 20 | 0.4% |
Thompson-Okanagan | 445 | 8.5% |
Vancouver Island/Coast | 595 | 11.3% |
Labour Market Outlook
The B.C. Labour Market Outlook is a 10-year forecast of the expected supply and demand for labour in the province. It’s usually updated every year. The purpose is to provide British Columbians with the knowledge to make informed decisions on careers, skills training, education and hiring.
Forecasted Job Openings (2024-2034)
2,360Forecasted Job Openings
Forecasted Employment Growth Rate
Composition of Job Openings
Job Openings by Region (2024-2034)
Region | Job Openings | Avg. Annual Employment Growth |
---|---|---|
Cariboo | 10 | 0.3% |
Kootenay | 10 | 0.8% |
Mainland/Southwest | 1,880 | 1.9% |
North Coast and Nechako | 10 | 0.3% |
Northeast | Not available | Not available |
Thompson-Okanagan | 230 | 1.3% |
Vancouver Island/Coast | 230 | 1.3% |
Industry Highlights
Learn about the opportunities in B.C.'s major industries, including employment trends, earning potential, locations of work and more.
Forecasted Job Openings by Industry
Industry | Job Openings (2024-2034) |
---|---|
Professional, Scientific and Technical Services | 1,030 |
Finance, Insurance and Real Estate | 180 |
Retail Trade | 160 |
Manufacturing | 140 |
Public Administration | 130 |
Resources
Resource information is currently not available.